Matcha Beer in the Hotel 1899 Filled with Tea Hospitality

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This gallery contains 13 photos.

1899 is an unique hotel having an interesting philosophy to provide guests with spiritual liberation from the noise of city through tea culture in Japan. The hotel puts their significance on tea culture and the related hospitality to provide us … Continue reading

Great Landscapes Viewed from Nihondaira Yume Terrace

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This gallery contains 16 photos.

Nihondaira Yume Terrace has been newly opened since this November on the peak of Nihondaira, where is famous for the fantastic all-around landscapes. The landscapes from the terrace are great!! The night views are mysterious and fantastic! Especially under the … Continue reading

Traditional and Newer Challenges in 72nd All Japan Tea Festival

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Many local tea businesses exhibited their tea products, activities and recent developments in 72nd All Japan Tea Festival. Their various challenges, including traditional ones and newer ones, could provide us with a wide variety of possibilities to improve our quality … Continue reading

Five Star Flavorful Sencha of Gomyo Tea Production Cooperative

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This gallery contains 13 photos.

Gomyo Tea Production Cooperative has cultivated and produced deep steamed green tea on Gomyo region in Kakegawa tea estate. In this year, this tea factory won the best prize for the deep steamed green tea in the All Japan Tea … Continue reading

Tour of Japanese Tea Awards 2018 in Sayama Tea Estate

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This gallery contains 23 photos.

The Association of Japanese Tea Instructors, the organizer of Japanese Tea Awards, hold a special tour of Japanese Tea Award 2018 for the international VIPs living in Japan. The tour consisted of the observation in the Iruma City Museum “ALIT”, … Continue reading

Challenges for Processing Sencha More Aromatic in the United Tea Estates of Shizuoka

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In this decade, the number of tea farmers producing fermented teas has increased in Japan. This movement has developed to the production of “Aromatic Sencha”, which has excellent aroma naturally generated by controlling oxidation conditions such as withering and maceration. … Continue reading

Tea For Peace on 10th and 11th November in Shibuya

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Tea For Peace, the rootin’-tootin’ tea event, will be held on 10th and 11th November at UNU in Shibuya ward. Although the event contents is still veiled, it is expected the exhibitors will charm us by multihued teas and related … Continue reading

Japanese Tea Award-winning Teas Served in MAFF on the middle of November

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MAFF annually holds tea serving event on the beginning of June and the middle of November in its “show room for consumers”. At the event, Japanese Tea Instructors serve the specialty teas which won the Japanese Tea Award. From 14th … Continue reading

110 Years Anniversary of ‘Yabukita’ cultivar & Shizuoka Prefectural Tea Research Center on 10th Nov.

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Shizuoka Prefectural Tea Research Center has researched tea science and developed technologies in tea industry since 1908. The research fulfillments have supported various businesses in tea industries in the United Tea Estates of Shizuoka, such as tea farmers, tea processors, … Continue reading

Japanese Teas Trendy in JAPAN’S FOOD EXPORT FAIR

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This gallery contains 28 photos.

Japanese tea was one of the hottest topics in JAPAN’S FOOD EXPORT Fair. In the event, Japanese tea had the most exhibitors based on the higher demand for Japanese tea, especially for matcha. Not only matcha, various teas and tea … Continue reading